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About Us

An edutech community for creatives by creatives, offering cliche-free real world skills from the heart of advertising agencies.

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Mastery: The Craft

Whether you’re a self-starter or aiming to hone your skills, our platform provides masterclass courses to help you learn and develop your advertising expertise.

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Creativity: The Community

We’re the edutech community for creatives to explore, grow, learn, and share memes!

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Collaboration: The Connection

Connecting creatives in the MENA region to collaborate and learn together.

Our Story

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The Beginning

You know that feeling? The rush of staying awake trying to solve the mystery of a brief, hunting for that one insight that will open the floodgates of inspiration, and having a 1000+ tabs open at once inside your mind. Yeah, this is how it all started six years ago.

In 2018, our love for advertising made us turn the internet world upside down, searching for localized information about the machinery of creativity, the method behind the madness, and the search led to many valuable resources but zero localized roadmap. So, we decided to create it.

Welcome to The Copywriter, your edutech platform for creative courses in advertising. Partnered with top industry experts, we’re here to guide your journey.

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What Are We Creating?

Yes, our name is The Copywriter, but this website is far beyond copy. It’s a community and conversation for creatives by creatives. If you’ve ever wondered how advertising agencies work, you’re in the right place.