Amin Yakout
Account Manager @Media Hub Saadi Gohar
Experienced Account Manager with Over 5 Years of Expertise
As an experienced Account Manager with over 5 years in the industry, I excel at efficiently organizing and delivering all client requests, including campaigns, photo shoots, media productions, videos, and designs. With a keen eye for detail and a strong commitment to exceeding expectations, I consistently provide outstanding service to my clients.
In addition to managing key accounts across all platforms, I also serve as a mentor and coach to an Account Executive on my team. I take pride in developing their skills and helping them maintain a high level of performance to best support our clients.
This course provides a comprehensive overview of the essential skills and knowledge required for effective account management. You will learn how to build strong client relationships, understand client needs, and deliver exceptional service. The course covers various aspects of account management, including communication, negotiation, problem-solving, and project management. Through practical exercises and case studies, you will develop the ability to manage client expectations, exceed goals, and contribute to the overall success of your organization.
Upon completion of this course, students will be able to:
• Define the role of an account manager and its importance within an organization.
• Develop strong client relationship-building skills.
• Effectively communicate with clients and internal stakeholders.
• Conduct thorough client needs assessments.
• Set clear expectations and manage client deliverables.
• Negotiate contracts and resolve conflicts efficiently.
• Utilize project management tools and techniques.
• Measure and analyze account performance.
• Identify opportunities for account growth and expansion.
1- Introduction
2- Setting Expectations as Account Manager
3- Who Should You Hire For Your Creative Department
4- Role Of Consumer Behaviour In Building Strong Brand
5- How To Conduct A Buyer Persona Strategy
6- Stalk Your Competitors And Learn From Them
7- How To Craft A Content Strategy That Stands Out
8- Business Features Vs Benefits
9- Tried & Tested Creative Tools To Start Writing
10- How To Define Your Business Tone Of Voice
11- Communication techniques with your client
12- How to add value to your work?
13- Aligning working stratgies with client business goals
14- Collaborations in market
15- Account management tools
16- Tips to be on trend
17- Create the perfect pitch
18- Create the perfect pitch 2
19- Get your Certificate
Claim your certificate upon completing the course.
Get Started Now
Upon completion of all lessons in your course, you'll receive a signed certificate from The Copywriter.
Our courses conducted primarily in Arabic but since many advertising terms are in English, we're in the process of adding subtitles to our recorded material.